DataPlay

Getting started

Getting started with DataPlay

From a fresh workspace to your first verdict. The deeper guides are on the way. This is the short version.

Set up your first project

  1. 01

    Describe what you're researching

    Give the project a short name (e.g. “Helio”) and a one-liner: an idea, a market, or a competitor, plus who has the problem. DataPlay uses this to discover relevant customer problems.

  2. 02

    Gather evidence

    Run Discovery and Gather to collect search demand, public discussions, reviews, competitor context, and AI answers. Findings are tagged by source and grouped into customer problems.

  3. 03

    Read the ranked results

    DataPlay ranks each customer pain by reach, intensity, momentum, and impact. Open a row to see the verdict, the takeaways, and the source-cited evidence behind them.

Refresh your research

Tracking means keeping a customer pain and its evidence together so you can revisit it. Refresh it before a roadmap review, after a meaningful market change, or when the decision scope changes. DataPlay does not claim continuous autonomous monitoring.

How to read a customer pain

  • Signal strength: strong, moderate, or weak. Based on evidence count, source diversity, and workaround signal.
  • Top takeaways: a short list of what the evidence says, with the sources one click away.
  • The story: when customers give up and when they switch, the moments where the pain actually loses you the deal.

Need a hand?

  • More walkthroughs and screenshots will land here as new surfaces ship.
  • For anything else, email support@dataplay.ai.